Marketing and Business Development

Business Focus

L2 Systems is sensitive to customer’s continued business development and marketing strategies and provides business development services in concert with it’s professional management and technical integrated systems service.  This service takes advantage of L2 Systems Data Management Resources to create proposal templates and source content in support of existing business plans, past project performance, customer intellectual property and resources.  All Marketing and Business Development activities will focus heavily on revenue and profit targets. Use of SEO and website development and promotion based on requirements.

Key Benefitsmarketing and business development

  • Project data structured to facilitate proposal efforts
  • Market analysis data integrated with project and proposal database to facilitate management make/buy decisions and streamline active pursuits
  • Presentation Templates based on customer business base and integrated with active web content
  • Activation of customer demos through web-enabled integrated meetings reduces direct-sales travel costs and pursuit timeframes.


  • Complete Website Development geared for drawing customers to key offerings.
  • Professional Webinars to market your products and services.
  • Responses to government solicitation (RFIs, RFPs, RFQs)
  • Development of product structures based on core competencies,market data, technology trends, and business funnel.
  • Development of product roadmaps synchronized to technology advancements, customer needs, competitive developments
  • Use of state-of-the-art web-based tools for presentation, communications, and information exchange.
  • Knowledge and experience in writing winning proposals.
  • Focus on making the profitable  dealits a deal